Leaders Recruiting Inc. | Marketing Director – Financial Services
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Marketing Director – Financial Services

Filled

Location: Toronto (Downtown)

Our successful and growing Financial Services client is looking for a Marketing Director to join their strong management team.

 

Responsibilities:

  • Oversee a Marketing team of 4.
  • In collaboration with the VP Sales & Marketing, create and manage annual marketing plan.
  • Manage brand strategy, marketing standards, and collateral material.
  • Conduct and/or direct outsource market research.
  • Generate strategic plans for the launch of products, including customer segmentation, go-to-market strategy, etc.
  • Collaborate with other business areas with respect to product development to ensure differentiation and advantage relative to competitive offerings.
  • Manage and revise website, conference, and advertising venues to optimize positioning.
  • Design, develop, and manage effective marketing campaigns and programs.

 

Qualifications:

  • Minimum 7+ years professional experience in the areas of marketing, channel development, sales operations, and product management.
  • Experience managing multiple concurrent projects simultaneously.
  • Demonstrated track record of success and performance
  • Thorough knowledge of marketing principles.
  • Ability to understand changing market dynamics and translating them into actionable strategy to achieve objectives.
  • Knowledge of channel sales engagement models, partner enablement, sales support, etc.
  • Proven ability to coach, mentor and train staff.
  • Excellent presentations skills and ability to garner support for new ideas and initiatives.
  • Excellent verbal and written communication skills with all levels of the organization.
  • Excellent problem-solving and conflict resolution skills.
  • Possess superior strategic planning and organizational skills with a hands-on execution style.